The majority of my work as a freelancer is SEO content writing. But I actually write for humans first – not SEO.
That might seem like a red flag for the client who's only goal is to rank with SEO and get traffic to their site.
But it's actually a green flag because not only will the blog rank... it'll also reel your visitors in with value that they genuinely want to read.
I always write my entire article first.
That way, it's written for humans.
Then, I go back through and incorporate SEO keywords as well as phrasing for backlinks and internal links.
I write the headline last to make sure it's both compelling for people and SEO-friendly.
My SEO bestie Polly Clover and I were featured in an article together!
Here's our quick tips for writing human-centric SEO content: