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1️⃣

1:1 Coaching

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1:1 Coaching with Rachel Meltzer

Personalized guidance for freelancers.

business

mindset

digital marketing skills

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Tired of vague advice? Get concrete strategies and immediate results with Personalized Coaching.

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it’s not one size fits all

Tailored Guidance

Your freelance journey is unique. I meet you exactly where you are, whether you're just starting out or looking to scale your existing business.

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mindset is just as important as strategy

Mindset Mastery

Overcome imposter syndrome, fear of pitching, money fears, and other mental blocks holding you back.

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accountability + answers

Accelerated Growth

Skip the trial-and-error phase and say goodbye to procrastination. Leverage my 7+ years of experience and weekly accountability to fast-track your success.

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set up & scale – the right way

The Business Stuff

Learn to run your freelance writing biz with proven systems – from client acquisition to financial management.

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1:1 Intensive

1x 1 hour session

🗺️ We'll tackle your toughest freelance problems together in this 1 hour 1:1 coaching session.

1:1 Intensive includes:

📹 1x 1:1 Video Call with Rachel

💬 24/7 chat support for 2 weeks

📚 Lifetime access to The Freelance Resource Library

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sign up →
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Declutter your business so you can grow with ease

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Where do I even start?! Rachel has made a huge impact on my business.

The resources aren't just templates and workshops - they're permission slips to simplify and do what feels good. She blends strategic wisdom with genuine care, like a friend who gives you the most loving reality check.

She sees through all those self-imposed "shoulds" and helps you focus on what actually moves the needle. She's my strategic ally.

Michelle H.

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I'm so grateful to have met Rachel and to work with her as my freelance coach!

She has been incredible in helping me as I continue to grow my freelance writing business. Not only is Rachel is easy to communicate with, but she constantly offers awesome advice and feedback based on her knowledge and experience as a freelance writer.

As someone who's learned so much from Rachel and has been able to make great gains in my business because of her help, I highly recommend her as a coach!

Polly C.

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(it’s me, Rachel! 👋)

A real person. With an answer for everything.

I started 1:1 coaching in 2020 because I got DMs every day on Instagram asking how to do what I do.

I had very little support when I started and I just wanted a real person who could answer my questions with practical, actionable advice that didn’t discount my emotions.

Now, 7+ years into freelancing, and 5 years into coaching I have answers and resources for everything.

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About Me →

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Freelancers who took the leap (and landed on solid ground):

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I worked with Rachel 1:1 as my coach and highly recommend her! She is very knowledgable and supportive about freelancing, whether you're a beginner or you've been doing it for years. I was able to nail down some new services I wanted to offer, raise my rates, and finally book a vacation.

The biggest shift for me was being more proactive about my own marketing and client outreach and getting outside of my comfort zone.

Katie H.

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Five minutes into our first coaching call, I knew hiring Rachel to help me sort the business end of being a self-employed freelancer, was a great decision.

She has done so much legwork, homework and downright hard work creating an impressive and helpful coaching program.

As someone with more than two decades of writing and marketing experience, | was skeptical - what could I learn? Turns out, tons.

If you're considering going out on your own as a self-employed freelance writer, Rachel's services are well worth it - no matter where you are in your career.

Stephanie H.

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Rachel popped up in my Linkedin feed, and after learning more about her, we spoke to see if she'd be a good fit. I knew almost instantly that she had a ton of expertise and would be a great voice of reaso save through those first anxiety-filled months.

Rachel is a fantastic freelance writing coach, and l'm so grateful for her time, expertise, and pep talks. My favorite thing about working with her is how she tailors 1:1 sessions to meet her coaching clients where they are. Our time together has been invaluable. I will always be thankful for her impact on my business and me personally!

Alyssa T.

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Rachel is a very skilled writer and an incredible coach.

She helped me grow my freelance writing business with her 1:1 coaching and I wouldn't be where I am now without her expertise. She is a pleasure to work with and I would recommend 1:1 Coaching to anyone.

Meg C.

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From lost to thriving

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Rachel is a fantastic freelance business coach and mentor! I used her 1-to-1 coaching services to create a solid foundation for my freelance writing business.

Coaching helped me to anchor myself when previously I was feeling adrift. Her workbooks and resources are detailed, thought-provoking, easy to follow, and visually appealing.

I plan to use her strategies for growth as I continue to build my business.

Kate R.

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Rachel was so helpful while I got back into freelancing. She was always there to answer questions and offer support!

I especially needed help with the business side of freelancing (taxes, contracts, etc) and she gave such great advice there.

I'd be lost without her resources, guidance, and support and now l have well-paying clients! Rachel is the real deal and you won't regret working with her.

Autumn O.

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My goal is your success.

And we’ll define what that looks like for you – together.

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unique sessions & practical support

This is for you

No one-size-fits-all over here. I tailor my coaching to your specific needs and goals.

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backed by data & results

These strategies are proven

I've helped over 200 freelancers land clients, increase their rates, and build sustainable businesses. Every strategy, template, and tool I share with you is backed by data and results.

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1:1 coaching is

A judgement free zone

There are no “stupid” questions. There are no invalid emotions. We’ve all been where you are. I'm here to support you without any BS or judgment.

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sustainable, profitable systems

I’ve been there

From part time barista & struggling freelancer to full-time & $10k+ months, I've navigated the freelance rollercoaster and I’ve gotten out of the feast famine cycle. You can to.

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No more guesswork, no more stress – just relief

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I loved working with Rachel! I truly couldn't recommend it enough.

She provides SO much value and is quick to answer questions and provide any and all resources she can.

She took so much stress out of the process of starting my own business. I was able to learn the ins and outs of freelance writing, and gained techniques that would have taken me years to learn.

The guidance, support, and generosity she provides is truly invaluable and I can't wait to work with her again in the future!

Megan K.

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Rachel is, quite simply, the best. I hesitated to sign up for any kind of career or freelance coaching for ages, because I wasn't sure how to vet coaches.

But I signed up for Rachel's program on the recommendation of a mutual friend, and I'm so glad I did. Her confidence is infectious, and her advice is effective.

My enthusiasm for my career as a freelancer has been renewed through the resources and community her programs offer.

I have a detailed action plan of who and how to pitch new clients, which is just such a relief. Oh, and did I mention she's a wonderful writer??

Shelby P.

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750% ROI?! Coaching pays for itself — fast

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Rachel has given me such valuable content, guidance, structure, and COMMUNITY! I regret not diving into her services sooner.

I got an ROl from her services in the first WEEK of joining. Not to mention her free content gave me the initial boost to get started.

She's flexible, informative, and truly cares about my success. I consider myself lucky to have stumbled upon her services.

Richard S.

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Rachel is an AMAZING coach!

In just a couple of hours, she gave me powerful advice and strategies that enabled me to make some big moves — and they very quickly resulted in big-time results.

Talk about an amazing ROl!

Whitney F.

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You’ve got questions, I’ve got answers.

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Do you work with freelancers based outside the US?

Yes. But I have 3 quick disclaimers I’d love for you to know before you schedule your discovery call.

  1. If you’re not based in a predominantly english speaking country and you want to work with companies who primarily work and market their products in english, you will have a harder time getting clients. There is a global prejudice that truly cannot be ignored or avoided. I don’t like it or approve of it. But I recognize and accept that it exists. I can do my best to help you get clients with the methods that have worked for me and my coaching clients. But I can never guarantee that they will work for you, and if you’re based outside of the “global north” you will have to work harder. I’m really sorry, but it’s true. I wish my coaching could magically fix that but it can’t. So just understand this before you invest, please! I’m happy to chat about it in a discovery call with you more.
  2. Consider your time zone before signing up! I’m typically available for 1:1 coaching calls on Tuesdays, Wednesdays, and Thursdays between 10 am - 4 pm ET.
  3. The tax, contract, and business setup information that I teach may not be compatible with your home country. That’s something you need to ensure you prepare for yourself if you’re outside of the US.
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Where are you based?

I’m located in Amherst, MA (Eastern Time)!

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What times are you usually available for 1:1 coaching calls?

I’m typically available on Tuesdays, Wednesdays, and Thursdays between 10 am - 4 pm ET. If you need times outside of that, please schedule a discovery call or contact me to chat!

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Do you still freelance yourself or are you just a coach now?

Yes! I usually have 2 steady freelance digital marketing clients and 1 quarterly ad hoc project at a time. I feel like I can’t be a good coach if I’m not actively freelancing.

The industry, how pitching and networking works, and tech features change so much every year! It wouldn’t be fair to coach without actively freelancing.

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I’m worried about the money… whats the usual ROI from this?

On average, my 1:1 coaching clients earn ~$2,200 per client per month. 1:1 Express, my most popular package, costs $1,995 and is designed to help you get at least 1 client by the end.

I can’t make any guarantees but I always do my best to make sure you’re empowered and equipped to get at least 1 new client during our coaching contract.

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How long will it take me to earn money from freelancing?

It really truly depends on your situation, the clients you end up getting, and your efforts.

I’ve had students get their first client in just 21 days. I’ve seen it happen in 3 months. I’ve also seen it take as long as 6 months – I’m not going to lie to you.

But then those clients could pay in as few as 14 days from when you submit your work to them or up to 90 days. On average, it takes ~30 days to get paid.

There are some instances when you might want to charge up front for your services. But the majority of the time, you’ll charge after you submit your deliverable or get a deposit for 20-50% up front and then get the rest after your work is done.

My programs are designed to help you get clients ASAP and get paid in ~30 days from when you submit your work to those clients as long as you put in the prescribed work as consistently as possible.

But I can’t make any guarantees because there are so many factors that go into getting clients and getting paid.

Personally, I got my first client with the methods that I teach in 21 days and I got paid 15 days after I submitted my first deliverable. So from when I started networking on LinkedIn to when I got my first payout was ~45 days.

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What can you teach me in 1:1 coaching?

In my 1:1 program I meet you where you’re at. We’ll triage your situation and I’ll create a curriculum custom to you and your needs as a freelance digital marketer.

But I can help you learn:

  • digital marketing skills like:
    • content writing
    • copywriting
    • SEO
    • linkedin content marketing
    • email marketing
    • product descriptions
  • how to get freelance clients for digital marketing or consulting
  • business setup
  • finding your niche
  • creating your portfolio
  • setting or raising your rates
  • crafting packages and a pricing guide
  • mindset management
  • how to manage your business

and much more!

Looking for something specific? Just ask me! I can tell you exactly what we can do together.

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What’s your refund policy?

I do not offer refunds for any of my products or services. Your purchase indicates your commitment to participate and put your best effort forward. It’s a reflection of your dedication to yourself and your business.

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Are there any expiration dates I should know about?

Your calls do expire 4 weeks from the date of sign up unless otherwise specified as a part of a sale, gift, bonus, or other offer.

You’ll get an automated emails letting you know the day before your access will expire. You’ll have lifetime access to the Freelance Resource Library, though and if you lose access for whatever reason, you can always contact our support team to sort that out.

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What’s your cancellation policy?

Your time is valuable, and so is ours. To ensure the best experience for all clients, we have implemented the following cancellation policies:

When you book your 1:1 coaching sessions you agree to our cancellation policies:

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Cancellation Policies →

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What about A.I.? What does this mean for the future of copywriting?

A.I. is a fantastic shortcut – but a shortcut is only a shortcut if you know where you’re going. Of course, there are some businesses that will solely rely on generic, regurgitated A.I. copy. And choose NOT to invest in creating genuine engagement and connection with their customers. But – news flash – these businesses existed long before A.I. came on the scene.

And they were never going to be your clients. On the flip side, as we speak, the smartest brands and entrepreneurs are doubling down on their messaging to rise up above the noise.

They are looking for new ways to grow their audiences. They want to communicate with their customers using storytelling and empathetic marketing. They’re hungry to get their products and services into the hands of those who need them.

And for that, they need – you guessed it. Freelance writers. That’s why in my 1:1 coaching program, I’ll teach you the specific skills and tools you need to get started and craft messaging that today’s businesses need and today’s audiences yearn for.

I'll also help you learn to use AI as the assistant it should be. To save you time, brain power, and money. It has it's place! And it's not going to eliminate real human writers any time soon.

The strategies and formulas I teach are practical systems that will help you create a sustainable successful business – not just flimsy ways to get you one client or write a sales page. The techniques I teach you to run your business are proven formulas that have worked to generate full-time incomes for over 200 students so far.

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How much time do I need to commit to this?

For long-term 1:1 coaching (Express or Accelerator), you’ll spend 50 mins each week in 1:1 sessions – unless we skip a week. You’ll be expected to spend up to 5 hours each week on work outside of coaching to build your business.

If you can do more than that, amazing! I’ll help you make a prioritized to do list accordingly either way.

Once you get clients, it’ll depend on the work you get. But typically I recommend part-time freelancers plan to spend at least 10 hours per week on their business and full time freelancers should plan to spend around 30 hours per week.

Again, the time you spend once you get clients will depend on your goals, your rates, the clients and work you get, etc.

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What do you actually teach in 1:1 coaching?

1:1 coaching is completely customized to you and your needs.

We can actually cover anything you want. I truly want you to get the best bang for your buck, so we’ll check in throughout the program to ensure you get what you need out of it! Here’s a roadmap of what we usually cover in the 1:1 program:

  • Find your niche
  • Pick your services
  • Create a portfolio that attracts
  • Craft your packages and pricing
  • Business setup
  • How to get clients
  • The tools and formulas you need to write well for clients
  • Mindset work

In the words of one of my 1:1 students, Bethany — “Rachel has helped me stay accountable, stay on top of my shit, and been incredibly generous with her time and resources. I'm feeling optimistic about my freelance writing career and am confident because I am gaining practical skills and a healthier mindset toward my work”

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Can I really use my program portfolio to get hired even though I wasn’t paid to write them?

Whether or not you have paid experience, a portfolio is an absolute must if you want to get started as a freelance writer.

First name / Writer, your samples don’t have to come from client work — as a new writer, what clients need to know is that you can write. More importantly — that you understand the big picture.

In 1:1 Express or Accelerator, I’ll teach you how to craft your portfolio for your ideal clients so that when they see it they’ll think, “OMG they’re perfect for us!”

You won’t just walk away from the program with an impressive portfolio, but a deep understanding of how to write for your ideal clients. So you can impress the socks off your first client (and all the ones you get after).

Like Megan, who used her program portfolio to land her dream client: “I was able to learn the ins and outs of freelance writing, and gained techniques that would have taken me years to learn.”

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What if I’m brand new to all this and have zero experience writing?

You’re in great company... The majority of my past students were in the exact same position not too long ago…

And most of them never believed they could make writing a real business… Like April, who joined 1:1 Express with no experience (she was a teacher)…“

Rachel’s advice is beyond helpful and her willingness to share all she knows takes the guesswork out of trying to navigate a new career change.” – April Brightman

This is exactly why I created this 1:1 program... To take the guesswork out of starting your business so you can get clients FAST.

Every single business on the planet needs writers to propel their businesses forward… And they are looking for writers who are dedicated, passionate and – frankly – give a shit.

So even if you have zero previous experience… If you’re at all curious and excited about writing… Have empathy and a desire to help people… And you’re ready to create a life of freedom where you can work wherever and whenever you want…

My 1:1 program is for you.

P.S. I had zero experience with digital marketing when I first started freelancing! Look at me now! If I can do it – you can do it.

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How do the coaching calls work?

You’ll book your coaching calls after you sign up via my cal.com scheduling link.

We meet via Google Meet at your scheduled time.

If you’re in 1:1 Express or Accelerator, can choose to make your chosen time recurring or pick a new time each week that works for you.

Once we’re in our first call, we’ll talk about what you’re struggling with and run through the freelancer’s roadmap to see where there are gaps in your business or to help you get set up if you’ve just started out.

After that, I’ll make a plan to help you revamp or launch your business and we’ll follow that loosely throughout the rest of the program (if you chose a 1:1 intensive, I’ll make you a 3-month plan that you’ll follow on your own).

We can adjust the plan based on acute issues that come up, your schedule, and any other factors. This truly is a program made for you.

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Freelancers are seeing real results

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Looking for long-term 1:1 coaching?

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I’m still offering 1:1 intensives at this time, but not 1:1 Express or 1:1 Accelerator. Sign up for the waitlist below to get notified when I have more availability! ⬇️

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