How to Actually DO the Services you Sell

A quick checklist you can follow to optimize your blog posts.

A fill-in-the-blank sales page template that walks you through every section — from headline to refund policy — so you can write a converting sales page for any offer.

A curated list of the best resources for freelance digital marketers — organized by service type, with courses, newsletters, communities, YouTube channels, and tools for copywriting, email marketing, SEO, branding, Notion, and AI.

Everything you need to know about email newsletters — what they are, how to structure them, what to include, and how to write them well.

52 plug-and-play subject line templates you can swipe for your next email or newsletter.

Everything you need to create a style guide or brand voice guide — for yourself or a client — including a full outline, a mini questionnaire, examples, and a Notion template.

A swipe file of fill-in-the-blank title templates for blog posts, emails, social media, and client content — plus a quick note on how to use them effectively.

A step-by-step guide to writing an SEO blog post from keyword to publish — including how to outline, format, find expert sources, and edit before you hand it off to a client.

How to use LinkedIn content marketing to grow your freelance biz or build a personal brand or offer it as a service.

A fill-in-the-blank blog post brief and outline template — covering everything from keywords and meta descriptions to structure and AI SEO factors.

What AI search optimization (AEO/GEO) actually means for your content writing — and the simple tweaks you can make to show up in ChatGPT, Perplexity, and other AI tools without overhauling everything you already do.

How to set up Claude or ChatGPT to write in your client's voice — and the exact guidelines to give it upfront so your output doesn't sound like it came from a robot.